The Celtic Cowboy in Great Falls, already the best joint in town for dinner and drinks, decided to up the ante by opening the best hotel around. The result was a floor-to-ceiling renovation of a building as old as Montana—and thoroughly brand-new.
Renovating the part of Great Falls’ historic Arvon Block not already occupied by the Celtic Cowboy Pub and Restaurant to create a one-of-a-kind boutique hotel was no easy task. But the results are no less than stunning—a vibrant mix of existing 1890s architecture, modern conveniences, and Western art make the Hotel Arvon a truly memorable place to stay.
Our branding for the hotel reflected this mix of heritage and contemporary comfort. The logo mark for the hotel features a distinctive monogram set into a traditional signage shingle. The simple, balanced design is applicable for any number of uses, including merchandise, apparel and printed work.
The Hotel Arvon signage featured prominently in our launch campaign, a mix of print, digital billboards, and online components designed to communicate the distinct charm and appeal of a hotel that’s most definitely not a chain.